The social media revolution (with funky beats)

I had a very inspiring chat with an old friend last night on Skype who’s working on an amazing cutting-edge social media marketing project that could really change the way companies/brands/the media interacts with their audiences.

It’s definitely reinvigorated my appreciation of how important this space is and how quickly it’s become an intimate (and huge) part of our day. I guess it’s not that surprising considering that us humans are such social creatures. And we all love a recommendation – which is why Facebook reckons it can take on Google in the lucrative search market.

So what better to underline the point than a dramatic video (complete with Fatboy Slim soundtrack) to smack everyone about the head as to why Social media is the “biggest shift since the industrial revolution”…

Thanks Piero – always an inspiring chat my old friend.